Hello New Me: A Bold Approach to Life After Divorce

💡 Helping resilient women rebuild their best lives

In 2024, after finalizing my divorce and moving back to my hometown, Tel Aviv, I faced yet another challenge—reinventing myself, once again, in my late 30s. Then it hit me: reinvention isn’t just something I’ve done—it’s what I do best. From international moves to career pivots, motherhood, and divorce, I’ve rebuilt my life more times than I can count. It’s my superpower.

Yet, when I looked back on the two years I spent struggling through post-separation without a clear roadmap, I realized something: there wasn’t one. Women are left to figure it out alone, piecing together advice that’s either too vague or too overwhelming.

So, I built one. Hello New Me is the structured, strategic rebuilding system I wish I had—turning post-divorce chaos into a clear, step-by-step transformation.

What is Hello New Me?

Hello New Me is a strategic rebuilding system for women after separation or divorce. Through tailored resources, unique content, practical tools, and step-by-step frameworks, it helps them build their next chapter on their own terms.

What I Built & The Skills I Honed

Creating Hello New Me from the ground up sharpened multiple high-level skills, including:

Brand Strategy – Developed a cohesive, niche-focused brand identity designed to attract and convert the right audience.
Content Marketing & SEO – Built a content engine across YouTube, TikTok, and email, optimizing for growth and engagement.
Video Production & Editing – Mastered short-form and long-form video storytelling, creating high-impact, shareable content.
Psychology-Driven Coaching – Designed programs that move people from insight to action, making personal growth tangible and doable.
Offer Creation & Monetization – Built a scalable business model around digital products, coaching, and memberships.
Systems Thinking – Designed an ecosystem where content, offers, and engagement flow seamlessly, reducing friction in the customer journey.